Content Writer

Content Writing
Kulasekharam
January 21, 2025
₹15000 - ₹25000 / month
Full time
Application ends: February 28, 2025
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Job Description

As a Content Writer at LezDo TechMed, you will be instrumental in driving the company’s communication strategies through high-quality written content. Your role will involve crafting engaging, informative, and persuasive materials that resonate with diverse audiences, including legal professionals, healthcare providers, and insurance companies.

Collaborating with the marketing and technical teams, you will ensure all content aligns with LezDo TechMed’s branding and business goals.

Key Responsibilities
Content Creation

  • Research and Writing: Produce well-researched content, including blogs, articles, website copy, newsletters, and social media posts.
  • Specialized Content: Develop industry-specific content for legal, medical, and insurance domains.
  • Content Variety: Write diverse formats such as white papers, case studies, eBooks, explainer articles, and scripts for videos.
  • Brand Voice: Ensure all content aligns with LezDo TechMed’s tone, style, and messaging.

Audience Engagement

  • Targeted Messaging: Craft content tailored to the preferences, pain points, and expectations of legal and medical professionals.
  • Relatability: Use storytelling and relatable examples to create meaningful connections with the audience.

Optimization and Analytics

  • SEO Integration: Conduct keyword research and optimize content for search engines to maximize visibility.
  • Performance Tracking: Use analytics tools to measure content effectiveness and refine strategies based on data insights.

Collaboration

  • Team Integration: Work closely with designers, marketers, and technical teams to align written content with overall campaigns.
  • Subject Matter Expertise: Collaborate with legal and medical experts to ensure technical accuracy and relevance in content.

Content Strategy

  • Planning: Contribute to content calendars and strategic plans to ensure timely delivery.
  • Competitor Analysis: Study industry trends and competitor materials to identify content gaps and opportunities.

Editing and Proofreading

  • Quality Control: Review content for grammar, spelling, clarity, and coherence.
  • Plagiarism Check: Ensure all materials are original and adhere to copyright standards.

Learning and Development

  • Stay updated on content marketing trends, SEO practices, and tools to enhance content quality and relevance.

  Preferred Skills

  • Strong research and writing capabilities.
  • Proficiency in SEO tools and CMS platforms (e.g., WordPress).
  • Familiarity with analytics tools like Google Analytics.
  • Ability to adapt tone and style for different formats and audiences.
  • Experience in simplifying complex concepts into reader-friendly content.

Benefits:

  • Paid Sick leave, Casual leave and compensatory leave
  • Statutory Benefits (PF)
  • Paid Parental leaves based on employment criteria (Maternity & Paternity)
  • To help Employees’ Children Education
  • Holidays based on Indian & US calendars
  • Weekend offs on Saturdays and Sundays
  • Health Insurance
  • Incentives/ Awards/ Gifts

Interested candidates please share your profile at careers@lezdotechmed.com. Successful candidates will gain valuable experience and have the opportunity to become permanent members of the LezDo TechMed team.